Sainsbury's strong ethical approach has been at the heart of the Sainsbury's business since the first Sainsbury's store was opened way back in 1869. More than 140 years later, Sainsbury's values still provide the framework for how business gets done at Sainsbury's.

However, although shoppers are increasingly price-conscious - especially during challenging economic times - ethical and environmental issues remain important for customers. Fortunately, Sainsbury's believe that by considering the wider social, environmental and economic impacts of the Sainsbury's business, it's possible to meet shoppers' expectations - and even exceed them - by acting responsibly on their behalf.

If you're shopping for groceries at Sainsbury's, then it's good to know that Sainsbury's have a long and established history of supporting British farmers.

However, Sainsbury's believe this is about more than simply stocking British farmers' products. It’s also about working closely with UK farmers to raise their capability and skill levels, and thus empowering them to continue supplying Sainsbury's for the long-term.

Where possible, Sainsbury's aim to source British and Sainsbury's offer a variety of products that are 100% British all year long. For other types of seasonal produce, Sainsbury's aim to stock the best of British in season and, in some cases, to secure supplies, Sainsbury's purchase an especially large portion of the British crop.

Sainsbury's commitment to providing great-tasting, affordable British produce means being able to provide customers healthy products when they are at their very best. In fact, during the 2008-2009 British season Sainsbury's sold more British apples and pears than any other supermarket we purchased 45% of all tomatoes grown in the UK and purchased over 23% of the British strawberry crop.

With the new Sainsbury's Online Store, Sainsbury's continues to deliver an ever-improving shopping experience, with quality products at always-affordable prices.

Enjoying an enviable record of consistently exceeding customer expectations for healthy, safe, fresh and tasty food, the Sainsbury's UK website offers customers real value for money, and a commitment to healthy choices and environmental responsibility matched by few other companies.

You can also be sure that you're helping the economy when you shop at Sainsbury's, since Sainsbury's also try to source the best-tasting British products whenever they're in season, and wherever these products meet customers' expectations for high-quality.

Rushbrookes Floral and Check Double Oven Glove
Get cooking in style in the Rushbrookes Floral and Check Double Oven Glove. This cheerful, pretty oven glove covered in pink floral and checked print fits both hands at once for lifting heavy casseroles and trays out of the oven while protecting your hands from burns. It can be washed either by hand or in the machine. The Rushbrookes Floral and Check Double Oven Glove is 100% cotton. The matching Rushbrookes Floral and Check Apron is also available from Sainsbury's. All Rushbrookes oven gloves are manufac

Dartington Florabundance Anemone Crystal Vase
Dartington Crystal have been making fine glass and crystal since 1967. Standing the test of time, Dartington continues to create classic designs that are both luxurious and elegant. This fine crystal vase is handmade and has been designed specifically for anemones to allow them to be displayed in their most natural state but with it's lovely round shape and slightly flared neck it would be ideal for any pretty spring or summer flowers. Exclusively designed for Dartington by Hilary Green.

York G201 Vertical Multigym
Perform over 30 exercises in your home with this vertical compact multi gym from York. These include arm curls, leg extensions, low rowing and weight lifting from the 100kg weight stack. Measuring 215 x 115 x 196cm, this silver multi gym offers a solid, heavy duty construction and has a maximum user load of 125kg. It has well padded upholstery for extra comfort and the arm curl pads can be removed or adjusted into two different heights. It requires home assembly.

Tu Classic Droplet Table Lamp Cream
A classic table lamp, with an antiqued faux brass base, and a soft, cream-coloured lampshade. The lamp features cut glass ornaments and the base has a subtle brushed pattern to eliminate harsh reflections yet retain shine. Takes bulbs of up to 60W.

Maxell Crystal Budz Headphones Orient Blue
This pair of in-ear headphones have a polished stainless steel body and a high quality fabric-type cable, a soft and flexible earpiece and fully faceted drop-cut Orient Blue Swarovski crystals that dazzle. These in-ear headphones deliver the frequency range and response found in full size headphones, all while isolating you from external noise.

Addis 5 Piece Storage Set
This 5 piece set includes a large 4.6L container, 2 x 450ml containers and 2 x 240ml containers. The Addis clip & close system is 100% air and liquid tight ensuring food lasts longer and leakage is non-existent. The system works with 4 lockable clips which are simple enough even for a child to use. Microwave safe, dishwasher safe and freezer safe. 5 year guarantee.

Vidal Sassoon Tong and Brush
Vidal Sassoon's Tong and Brush combination brings salon elegance and ease-of-use with a 19mm tong. An additional brush attachment creates volume and curls in short hair, ringlets in long hair or defined flicks in mid-to-long layered styles. Variable heat settings give maximum control while minimising heat damage. A swivel cord makes styling easy and comfortable, while a built-in safety stand guards against accidental damage.

Disney Princess Blo Pen Blaster Box
The Disney Princesses - Belle, Ariel, Sleeping Beauty and Snow White - are all lovely animated creations... and kids will love creating masterpieces of their own with the Disney Princess Blo Pen Blaster Box! Blo Pens are a whole new way of creating pictures. Blow into the pen to transfer the ink to paper creating magical, stunning effects. The only restriction on your children's creativity is the limit of their own endless imaginations - they'll love making beautiful things with the Blo Pens. The set inclu

Prolux Large Sail Shower Screen
The Prolux Large Sail Shower Screen is all you need to turn your bath into a shower cubicle. The screen is manufactured from high quality glass with polished silver effect aluminium fittings. Ideal for any bathroom, the sail shaped screen can be fitted easily to the bathroom wall beside the shower to keep water in the bath where it belongs. The pack includes all fittings and instructions, and the integrated towel rail and shelves are handy additional features. Elegant and functional, the screen will comple

JVC White Gumy Air Cushion Headphones
The JVC Gumy Air Cushion headphone range has been designed in bright colours to match the range of 3rd generation iPods. The earbuds and cables of these headphones are a dazzling white to match your music player or outfit. These in ear headphones are compact, with soft touch silicon air cushion earpieces that are designed so that they mould to fit your ear, no matter its size or shape, making them the most comfortable earphones on the market. They come with 3 different size cushion earpieces so you can pic

Touch 2G Crystal Case
A clear case for your iPod touch, 2nd generation. Protect it from scratches and the wear and tear of daily use.

Slatted Bamboo Cupboard White
It is easy to run out of storage space particularly in modern homes where expansive cupboard space and nooks and crannies for shelving aren't always in the design make-up. If you're in need of somewhere to store books, DVDs, beauty products or toilet rolls this slimline cupboard with one interior shelf could be really useful. Made from white painted wood and bamboo for a contemporary look, this cupboard would look neat in a bathroom, bedroom or living room. Its flat top lends itself to storing further odds

Disney Princess Blo Pen Blaster Box
The Disney Princesses - Belle, Ariel, Sleeping Beauty and Snow White - are all lovely animated creations... and kids will love creating masterpieces of their own with the Disney Princess Blo Pen Blaster Box! Blo Pens are a whole new way of creating pictures. Blow into the pen to transfer the ink to paper creating magical, stunning effects. The only restriction on your children's creativity is the limit of their own endless imaginations - they'll love making beautiful things with the Blo Pens. The set inclu

JVC Blue Gumy Headphones
JVC's Gumy headphone range has been designed in bright colours to match the range of 3rd generation iPods! The earbuds and cables of these JVC Gumy Earphones are a bright blue to match your music player or outfit. These in ear headphones are compact, with soft, comfy rubber earpieces that provide great sound from the 13mm drivers. The cables are tangle resistant, and they're equipped with a standard 3.5mm stereo mini plug for wide compatibility.

Tu Pintuck Panel Curtains
These striking, satiny curtains will add a sophisticated elegance to any room. The curtains are available in this attractive fabric in assorted, solid colours to complement your chosen decor scheme. Styled with pintuck panels, the curtains will hang luxuriously from any window.

Philips HQ8 Shaver Replacement Heads
Nothing lasts forever, but you can significantly prolong the life of your shaver by replacing the shaving heads. The average lifetime of the shaving heads is about 2 years, so replace them every 2 years in order to guarantee optimal shaving results. Philips HQ8 Replacement Heads are designed specifically for use with the Philips Series 7300 and Williams Shavers, and it's advised that you use only the specially designed HQ8 shaving heads to replace your current shaving heads in order to keep benefiting from

Breville 2 Slice Sandwich Toaster
This two slice sandwich toaster from Breville has non-stick removable hot plates that are suitable for the dishwasher, making it easy for you to remove melted cheese, crumbs and any burnt on fillings. A cut and seal system allows you to toast with large and small slices depending on your preference. Finished in smart brushed stainless steel and silver, this sandwich toaster has integrated cord storage and can even be stored upright, so it will look attractive on your worktop even when not in use.

Wash Vax 1300W Carpet Washer
Give your carpets a new lease of life with the Wash Vax 1300W Carpet Washer. This machine, which can also be used to clean upholstery and curtains and features a Fibreflow wash head to make light work of the heaviest stains. It's also got a stainless steel telescopic extension tube which allows you to get into those really hard to reach nooks and crannies, while its large dirty water tank capacity of 5.2L means more washing between emptying trips to the sink.

Genoa Larger Sofa Leather Chocolate
Add a touch of luxury to your sitting room with the Genoa range. This large two seater sofa has upholstered arms and fibre-filled back cushioning that yields and counters to your body making it a perfect pace to relax. The sprung seat and foam-filled seating cushions provide firm support and stitching detail throughout lends a neat finish. Four wooden feet raise the sofa just slightly off the ground, so protecting its underside from damage. All the cushions are reversible to extend their life and the entire

Breville Café Series Die Cast 4 Slice Toaster
The Breville Café Series Die Cast 4 Slice Toaster is an elegantly space-age designer kitchen accessory that warms, defrosts and toasts. In brushed, rust-proof die cast aluminium and stainless steel, this stylish device has variable width slots for varying slice thicknesses and a maximum power rating of 1100W. The toaster incorporates a defrost button for toasting frozen bread straight from the freezer and variable browning control for light or dark toast, while the crumpet setting toasts bagels, teacakes a

Breville VHB024 Hand Blender
The Breville VHB024 Hand Blender is a handy, simple yet sophisticated handheld blender for pureeing, chopping and mixing. The attractive, plain white exterior makes this an appliance you'd be proud to display in your kitchen, while the two-speed motor allows you to whiz up ingredients at your chosen rate. The blender comes with a plastic beaker for use with the handheld device. The Breville VHB024 Hand Blender carries a 1-year manufacturer's guarantee.

Yamaha NP30 Portable Digital Piano
Perfect for gigging musicians, the Yamaha NP30 Portable Digital Piano is a lightweight, portable electric piano with extraordinary sound and powerful output that's ideal for performance. The NP30 has 76 full size, touch sensitive box style keys and 32 note polyphony. It plays 10 sounds (with 3 effects) and boasts a MIDI connection. Playing is amplified by 2 powerful 6w speakers and there is a headphone jack so that you can practice at any hour without disturbing others within earshot. There's even an on bo

Belkin Sonic Wave Silicon Sleeve for iPod Nano Black
Express your personality and individual style while protecting your iPod from scratches, scuffs and dirt with the Belkin Sonic Wave Silicon Sleeve for iPod Nano. This sexy two tone black and red textured sleeve will fit any 4th generation iPod Nano. The sleeve's design allows access to the ports and dock connector. The Belkin Sonic Wave Silicon Sleeve for iPod Nano is durable and strong and carries a lifetime manufacturer's guarantee.

Gelert Scafell Rock 5L Bellows Pump
Pump up your airbed and give yourself a mini workout with this 5L foot pump from Gelert.

Breville 1800W Easysteam Iron
This Breville EasySteam iron is a fully functional conventional steam iron, and a vertical steaming unit in one - for smoothing clothes as they hang for extra convenience. Also the best way to get wrinkles out of some delicate fabrics such as silk. Good for skirts and dresses too. It has an 1800W element to get it up to temperature quickly and a stainless steel base to spread the heat evenly. It has variable steam output settings and can both output a slow steady stream or a more powerful burst if needed.

Tomy Thomas Musical Bubble
Ideal for small people, this Thomas the Tank Engine toy blow bubbles out of his funnel while his theme tune tinkles away interspersed with real engine noises. Thomas can chug forwards, in a circle or happily just stand still. The bubble solution is easily re-filled and there is an option to turn off sound and bubbles should you want quieter play! Requires 3 C batteries that are not included in the pack. Suitable for children over 18 months.

Playmobil Research Submarine
The Playmobil Research Submarine comes complete with an underwater motor! The submarine can be controlled to dive and surface in the water using the hand pump and has a waterproof cabin with a large viewing window and two functional grabber arms. The set also includes two Playmobil figures. It's the perfect toy for aspiring mariners and marine biologists! For more than 50 years, Playmobil has been a world-leading manufacturer of high quality, safe, enjoyable toys for children. The cheerful, brightly colour

Honey Rattan Ball Shade
This 'wound' rattan effect lamp shade in an attractive dark honey colour will give an earthy, homely feel to a room when fitted over any pendant light fitting. The reinforced weave will ensure that a warm light is emitted created an inviting cosy atmosphere. Not suitable for use in bathrooms as the condensation in the air may effect the quality of the fabric.

Apple iPod Shuffle 1GB Blue
The ingenious iPod Shuffle is not like most MP3 players. For the music lover who likes a surprise, the Shuffle takes a random selection of music from the user's computer and plays it randomly when you press play. The 1GB model has room for around 240 songs and at a tiny 4.12 x 2.73cm, is ideal for listening when jogging, commuting or at the gym and the useful in-built clip keeps it attached securely to clothing.

Lilbourne Large Sofa Mink
This comfortable UK-made large sofa has a sprung seat topped with a foam cushions, which ensures long-lasting comfort. The removable back cushions are hollow fibre filled, making this sofa a lovely place to read or watch TV. The arm rests roll out for a classic look and piping detail and low wooden feet give a smart finish.